The
story of Natraj is
the story of a family.
A family that brought
the book-trade to
India.
After
the partition of India
in 1947, just like
several displaced
families who lost
their homes and belongings
and found new ones,
sometimes travelling
hundreds of kilometres
in one night, a family
left Pakistan and
came across the border
to India and settled
in Ferozpur. Lala
Narain Das, the head
of the family began
selling newspapers
on his bicycle and
then opened a bookstore
to cater to the demands
of the army offices
in the cantonment.
Gradually the store
grew and the boys
of the family were
trained and sent to
different parts of
India to set up their
own bookstores.
A
few years later, Lala
Narain Das’
three sons shifted
to Dehra Dun, a valley
in the foothills of
the Himalayas and
ran a bookstore. After
a few years, the three
brothers set up their
own separate book
businesses with Sohan
Lal Arora setting
up Natraj: a publishing
firm that specialised
in books on defence
and military affairs.
Natraj
was born in a small
office and gradually
spread its wings and
expanded into a small
bookstore. Sohan Lal’s
eldest son, Upendra
began working with
him after his graduation
and felt the need
to also publish books
on ecology, a hitherto
ignored subject. This
led to a further expansion
of the publishing
firm and the bookstore
and ‘The
Green Bookshop’
came into being. Upendra
Arora is a today well
known name among the
publishing fraternity,
and in the state of
Uttarakhand. Peter
Hopkirk’s “In
Search of Kim”
carries a mention
of his meeting with
Upendra Arora and
India’s best
loved writer, Ruskin
Bond has dedicated
a book to Upendra,
who he says belongs
to the unique tribe
booksellers who actually
care about books and
authors.
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